LONDON-Karen Brady, the business leader and star of the British “Apprentice” series, told CNBC that the solution to the gender pay gap was “very simple.”
Brady is the Baroness and Vice President of West Ham United Football Club, and he said there is no magic formula to pay for equality.
“You don’t need fairies to come down and spread the dust. You need the CEO and the board to work together to pay people what they deserve and pay the same rate as a woman who does the same job as a man. It’s simple,” she said.
Brady is the partner and keynote speaker of the Karren Brady Women’s Business and Technology Expo, which will be held from October 13th to 14th. The event is “designed for all women at any stage of their careers” and aims to provide “inspiration, guidance and business services to find the perfect career match or support the enterprise”.
Brady told CNBC before the event and before the key deadline for the British government to require employers to submit gender pay gap information: “I think what the government wants to do by requiring companies to report gaps is to make them ashamed to solve this problem and affirm Will consider it, I think it worked.”
However, she feels that there is “a long way to go” to close the gap.
“We are still a long way from achieving it. As we know from the reported gap, for every pound a man earns, a woman earns 86 pence,” she said. “It takes 100 years to close this gap, and in some industries, such as technology and finance, the gap is closer to 40%. Therefore, we still have a long way to go to solve this problem, and there is still a lot of work. To do.”
Brady said the research conducted for the Women in Business and Technology Expo on how women survive the Covid-19 pandemic shows that it provides many people with a “reset” opportunity.
“I think a lot of women, when we asked them, more than half, 62%, said they were looking for a better career balance, and 59% said that achieving this work-life balance is actually more important than their Salary,” she said.
Brady told CNBC that by “less thinking about flexible work and more thinking about flexible work, employers can do more. This is also to address the fact that women do need vacations.”
Baroness Karren Brady is a British MP, sports director, TV personality, newspaper columnist, writer and novelist, speaking at the Pendulum Summit, the world’s leading business and self-empowerment summit at the Dublin Conference Centre.
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“Many employers are very nervous about people working from home and feel that it is really an escape. I think people now realize that people can work effectively at home, and having this flexibility really helps,” she said, and Add that women don’t stop working for companies that don’t respect them and pay them what they deserve.
“So I think a lot of these issues are really being considered, and the company is really thinking, if 50% of the workforce is women, and you want good people to work for you… they will have to solve some of them,” she go on.
Brady told CNBC that she has been worried about the situation of women.
She said: “I have been pushing women into the business field all my life, opening the door for women, and letting women realize and understand the value they bring.” She explained that this is why she set up the World Expo.
“Women are really encouraged to consider their opportunities and careers. If they take a vacation, how do they get back? How do they get promoted? How do they get a raise? How do they climb the ladder?” she said.
“All these things are very important for women, not only to let you know to participate in the survey, but also to actually do some things. We must have some control over our lives and careers and our direction.”
As the vice chairman of West Ham United Football Club, Brady also commented on recent reports that several players of the English football team refused to be vaccinated against Covid-19.
Brady said she felt that vaccination was “a very personal decision.”
“I think it’s almost impossible to insist that someone get vaccinated, and there are many reasons why people don’t get vaccinated. Some of them are crazy conspiracy theories that are too ridiculous to mention, and some are other real concerns.” she says.
“But I do think it’s a personal choice. I mean, I’m happy to say that many of our players have had this experience, and some still have reservations. We are working with them to overcome these problems, but it’s very Important.” I believe this is a personal choice. “